AMC News

This article by Ken Roshkoff, AMC Global's CEO, originally appeared in the American Marketing Association's March 2021 issue of Marketing News

We’ve been hearing a lot about all of the doom and gloom on the business and economic front that has come as a result of the COVID-19 pandemic, but there are also ways to discover gratitude in the face of current events. I am grateful that AMC Global was able to come up with a few strategies, coupled with a bit of luck, that have helped us succeed in this precarious environment. I wanted to share a few of the steps with others, to spark fresh ideas and hope for those who are feeling the burden of the crisis in their workplace or company.